Search engine optimization
is the process whereby keywords are programmed into specials tags
into the code of your website and this is then registered with the
various search engines on the Internet eg: Google, Ananzi
etc.
Given that approx. 70% of users access a website through a search
engine keyword search, it is vital that your site be optimized and
registered on the search engines to maximize the ‘return’
on this form of marketing. |